Mission Animation Center
Art Direction
Design
Identification
System Guidelines
Visual Identity of the Mission Animation Center
The Pallottine Missionary Animation Center is a Retreat House and Conference House in Konstancin-Jeziorna located in a forest park with a specific, spa microclimate far from the everyday rush and noise. It organizes retreats, fasts and accepts organized groups for corporate training, workshops, conferences and scientific symposia. It combines a missionary and ecumenical character with a modern training and conference offer. The center needed a strong, expressive and coherent image that would support the promotion of the center's versatile activities. The uniform burgundy color that runs through the building's architecture became the basis of the identification system and its determinant, and the element of the clinker layout from the main chapel - a repeatable pattern on some printed materials. In addition to visual identification, templates were designed for a series of leaflets, books and other promotional and educational publications. A visual information system in the form of maps was also created, allowing for easier orientation in the centre’s space.